The rapid and remarkable progress in the capabilities of generative artificial intelligence (AI) to create all kinds of media, such as text, images, audio, and video, in response to specific inputs, known as prompts, continues to astonish us. In a short period of time, AI systems have become so advanced that they can produce content virtually indistinguishable from the reality, especially considering the immediacy with which users often engage with social media.

After the fake news at the dawn of the social media era, the probably even more fearsome phenomenon of deep fakes has thus emerged. Technologies now make it possible to create completely fake videos in which, for example, statements can be falsely attributed to candidates for the elections. This can influence and manipulate the opinions, behaviour, and trends of global society. Hence, there is concern and interest among political leaders, jurists, and legislators in curbing this phenomenon, especially in a record year like 2024, which sees some 2 billion individuals worldwide called to the polls.

Articolo di Roberto A. Jacchia, Jacopo Piemonte e Federico Aluigi pubblicato sul sito di De Berti Jacchia